Android Authority Calls It: We've Reached Peak Smartphone
Last December I decided that had become boring, with both Apple and Google guilty of chasing profits over pursuing innovation. This week Authority published some evidence in support of that claim.
Using Google Trends as a source, Rayner compared the interest (Google searches) in Apple and Samsung devices over the past five years. It's hardly a complete data set, but if you're going to compare only two smartphone OEMs then Samsung and Apple are probably the way to go. And his findings do seem to suggest that interest in new hardware from either of these manufacturers is indeed on the wane.
Spoiler alert: we reached peak smartphone with 2014's iPhone 6 Plus?which, if you think about it, makes perfect sense. After years of living in the shadow of the massive Galaxy Note (literally) Apple, with the 6 Plus, finally gave their customers a phablet to call their own.
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